Authentic connections move mountains
In 2018, founder and principal consultant of The Good Nexus, Sophy Chan-Nguyen began her consulting journey doing research fieldwork in Rio de Janeiro.
In Rio de Janeiro, she witnessed how businesses played a major role in supporting their communities by improving access to food, healthcare and job creation—showing how trust, responsiveness, and deep community ties can drive both social impact and sustainable growth.
Startups are uniquely positioned to lead meaningful change. Local-scale impact can be deeply transformational for both businesses and communities, especially when grounded in local needs, lived experiences, and mutual trust.
At The Good Nexus, we help mission-driven innovators in the MedTech and HealthTech sectors translate big ideas into real solutions that work for communities through social impact strategy and engagement.
Take a look at our bios - we would love to connect with you.
Who we are
Sophy Chan-Nguyen
Founder & Principal Consultant
My name is Sophy. I created The Good Nexus to help startups and businesses in the MedTech and HealthTech space design products and services that meet the needs of the people they aim to serve.
Having received my PhD in Health Promotion from Queen’s University, I am a public health researcher by trade with expertise in community engagement and large-scale strategizing for healthcare systems. I have spent the past 10 years working with government, universities, healthcare professionals, community organizations, and patients to make healthcare more effective, equitable, and accessible.
The idea for The Good Nexus came from my work with family physicians and patients—many of whom are eager to support innovation but are often overlooked or under-engaged in the design process.
I saw a clear opportunity: startups need real-world, community-based insights, and communities want to contribute meaningfully. My role is to bridge that gap.
Whether you're launching a new initiative or refining your impact model, I bring a mix of rigour, compassion, and strategic clarity to help you do good—and do it well.
Contact us
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